Netflix stops plans of splitting DVD and Streaming services

Cos

Netflix continues its sporadic plan changes today as word off of CEO’s Reed Hastings’ Blog that they have halted the splitting DVD and Streaming services. I mentioned back on September 19th that Netflix was splitting the two services (Netflix splitting DVD service, will add video games) one would continue to be Netflix (the on-line streaming) and the other, the newly named Qwikster (the DVD service) would be taking over. I guess there was enough of an outcry (including a lot from me!) that they have decided to stop the plans.

No word on if they are going to keep the video game option or not. That was the only thing I didn’t have an issue with.

Here is the article from The Hollywood Reporter:

Netflix Yanks Plan to Separate DVD-By-Mail From Streaming Service

5:14 AM PDT 10/10/2011 by Georg Szalai
NEW YORK – Netflix reversed course Monday, saying it will not go ahead with a planned renaming of its DVD-by-mail service and instead continue to offer U.S. subscribers unlimited streaming and unlimited DVDs on its Web site.
Netflix had announced on Sept. 18 blog that its DVD-by-mail service would start operating at Qwikster.com. “Instead, U.S. members will continue to use one website, one account and one password for their movie and TV watching enjoyment under the Netflix brand,” the company said.

To Read the rest go to: The Hollywood Reporter

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